New information requirements for retailers: ill-conceived and poorly implemented
The “Green Deal” – personally announced by Ms von der Leyen in 2019 – promised great things: climate neutrality by 2050, emissions trading and billions in financial support. Now, the “Empowering Consumers” Directive (EmpCo, 2024/825) marks another milestone in the fight against climate change. At least, that is how the Commission sees it. In addition to banning misleading green claims, the directive sets out comprehensive new information requirements for traders. These are to be transposed into national law by March 2026 and will apply from the end of September 2026. Specifically, for the purpose of informing consumers, this concerns information on statutory warranty rights and voluntary manufacturer guarantees.